Irony Alert: FTC Issues a Super Lengthy Document on Dot Com Disclosures Seeking Smaller and Easier to Read Disclosures for Digital

Reports“Irony” from dictionary.com: the use of words to convey a meaning that is the opposite of its literal meaning: the irony of her reply, “How nice!” when I said I had to work all weekend.

Ok, in case you have not yet delved into the 53 page document issued in March by the Federal Trade Commission, click here http://ftc.gov/os/2013/03/130312dotcomdisclosures.pdf. The irony of the length and breadth of the report cannot be lost to the reader, it really does take a lot of space to explain things clearly and transparently to the public, yet what regulators do not always understand is they also need to balance the need for ensuring those who need to be in compliance can quickly and easily read and understand what is issued. As computer screens get smaller and tablets and mobile devices shift consumer reading habits, responsible concerns arise as far as the right level of disclosures for privacy protections and to alert users to important terms and conditions on such smaller devices. But, does this not mean that brevity and clarity should also follow from regulators? Multiple parties submitted comments, and fruitful “workshop” meetings were held, however, the end resulting document is quite lengthy and daunting, take a look and let us know…and don’t get me started on some of the other recent regulations and their length and clarity…

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