Get DMA Advance Alerts

Archive for 2013 April


The Maltese Database

She walked into my office with a well tailored spreadsheet, a handkerchief dabbing at tears and desperation in her eye.  She was a beauty all right – a real marketing dame.   I knew right away

read more... 2

Labeling Gone Nuts

Nobody is saying accurate labeling isn’t important – but can caution go a little too far?  Judge for yourself: A British supermarket has removed from its shelves bags of peanuts that did not contain a

read more... 0

Keeping Consumers in the Know

With over a decade of email and online marketing experience, Quinn Jalli — SVP of Marketing Technology at Epsilon — is an active participant and leader in the privacy and consumer protection space.  His deep

read more... 0

Load More